{"id":3929,"date":"2024-09-03T15:59:22","date_gmt":"2024-09-03T15:59:22","guid":{"rendered":"https:\/\/hcc.ubuntu.staging.creo.dev\/?p=3929"},"modified":"2024-09-03T16:01:40","modified_gmt":"2024-09-03T16:01:40","slug":"gweminar-hcc-i-drafod-data-cig-coch-rhagofynion-y-farchnad-ac-ymgyrch-cig-oen-cymru-pgi","status":"publish","type":"post","link":"https:\/\/meatpromotion.wales\/cy\/newsroom\/gweminar-hcc-i-drafod-data-cig-coch-rhagofynion-y-farchnad-ac-ymgyrch-cig-oen-cymru-pgi\/","title":{"rendered":"Gweminar HCC i drafod data cig coch, rhagofynion y farchnad ac ymgyrch Cig Oen Cymru PGI"},"content":{"rendered":"

Bydd y data gwybodaeth diweddaraf am y farchnad cig coch, rhagofynion y farchnad\u00a0 ac ymgyrch gyfredol Cig Oen Cymru PGI yn cael eu trafod gan arbenigwyr Hybu Cig Cymru (HCC) yn eu maes \u2013 Glesni Philips, Philippa Gill, a James Ruggeri mewn gweminar sydd i ddod.<\/p>\n

Cynhelir y digwyddiad, sy’n agored i bawb, ddydd Iau 26 Medi drwy Teams, gan ddechrau am 6:30pm a bydd hefyd yn rhoi cyfle i dalwyr ardoll ofyn cwestiynau.<\/p>\n

Gall y rhai sy\u2019n ymuno \u00e2\u2019r gweminar edrych ymlaen at gyflwyniad gan Swyddog Gweithredol Gwybodaeth, Dadansoddi a Mewnwelediad Busnes HCC, Glesni Phillips, a fydd yn amlinellu\u2019r tueddiadau a welir yn y farchnad gig oen ar hyn o bryd. Bydd Philippa Gill, Swyddog Gweithredol Ymgyrchoedd HCC, yn trafod yr ymgyrch gyfredol ar gyfer Cig Oen Cymru, a lansiwyd yn Sioe Frenhinol Cymru ym mis Gorffennaf, a bydd James Ruggeri, Swyddog Gweithredol Datblygu\u2019r Diwydiant yn HCC, yn trafod ateb gofynion y farchnad.<\/p>\n

Bydd Glesni yn rhoi diweddariad gan ymchwilio i\u2019r tueddiadau diweddaraf sy\u2019n dylanwadu ar y farchnad gig oen, ac archwilio trwybwn cyfredol cig oen, sut mae lefelau cynhyrchu yn amrywio a beth mae hyn yn ei olygu i\u2019r cyflenwad. Yn ogystal, bydd Glesni yn edrych yn fanwl ar gyfeintiau masnachol, gan ddadansoddi\u2019r marchnadoedd gartref a thramor, a\u2019r hyn y gallai\u2019r tueddiadau ei ddangos o ran dyfodol cig oen Cymru yn y farchnad fyd-eang.<\/p>\n

Gyda dewisiadau defnyddwyr yn newid, mae deall y newidiadau yn y galw yn y siopau yn bwysicach nag erioed. Bydd deinameg y farchnad fyd-eang hefyd yn ffocws allweddol, gan roi persbectif ehangach i dalwyr ardoll ynghylch safle rhyngwladol Cig Oen Cymru.<\/p>\n

Wrth siarad cyn y gweminar, dywedodd Glesni: \u201cMae hon yn sesiwn wych i ffermwyr ledled Cymru sydd am aros ar y blaen. Wrth i ni lywio tirwedd sy’n newid yn gyflym, mae deall lefelau trwybwn cig oen, maint y fasnach, a galw defnyddwyr yn y siopau yn hanfodol er mwyn gwneud penderfyniadau gwybodus sy’n cael effaith ar broffidioldeb eich fferm. \u00a0Mae’r sesiwn hon yn ymwneud \u00e2 darparu’r wybodaeth sydd ei hangen arnoch i addasu a ffynnu mewn marchnad gystadleuol. I ffermwyr ledled Cymru, mae cael y” wybodaeth ddiweddaraf am y tueddiadau hyn yn hanfodol ar gyfer cynllunio, strategaeth, a gwneud penderfyniadau mwy gwybodus ar gyfer eich gweithrediadau ffermio.\u201d<\/p>\n

Bydd James Ruggeri yn trafod sut orau y gall ffermwyr ledled Cymru fodloni gofynion y farchnad er mwyn sicrhau\u2019r enillion gorau a gwella ansawdd cig i\u2019r defnyddiwr. Bydd hefyd yn trafod y costau cynhyrchu cyfredol ar gyfer cynhyrchwyr defaid ac yn tynnu sylw at gyfleoedd i ddatblygu\u2019r diwydiant drwy\u2019r cyrsiau hyfforddi Byw i Farw gyda HCC.<\/p>\n

Dywedodd: \u201cMae Cig Oen Cymru PGI yn gynnyrch rhagorol, ond mae\u2019n bwysig i ffermwyr Cymru barhau i greu cynnyrch y mae\u2019r cwsmer yn dymuno ei gael, a hefyd gwybod y ffordd orau o ateb y gofynion hyn, cael yr enillion gorau, a gwella ansawdd cig i’r defnyddiwr. Byddwn hefyd yn ymchwilio i\u2019r costau cynhyrchu presennol ar gyfer cynhyrchwyr defaid, gan roi\u2019r wybodaeth sydd ei hangen arnoch i wneud penderfyniadau strategol ar gyfer llwyddiant eich fferm yn y dyfodol. \u201d<\/p>\n

Bydd Philippa Gill yn trafod hyrwyddiadau Cig Oen Cymru PGI sy\u2019n ymddangos ar sianeli teledu ITV, Sky ac S4C o fis Gorffennaf hyd at ddiwedd mis Hydref ac yn amlinellu mannau eraill lle gwelir yr ymgyrch eleni \u2013 gan gynnwys hysbysebion y tu allan i\u2019r cartref, hysbysebion print yng nghylchgrawn Taste Blas <\/em>a hysbysebion digidol ar draws y lwyfannau cyfryngau cymdeithasol. \u00a0Bydd yn esbonio sut mae\u2019r ymgyrch yn targedu siopwyr yng Nghymru a De Ddwyrain Lloegr ac yn canolbwyntio ar ardaloedd lle mae Cig Oen Cymru ar gael yn y cyffiniau i siopwyr.<\/p>\n

Wrth siarad cyn y digwyddiad, dywedodd Philippa Gill: Mae\u2019r ymgyrch yn adeiladu ar lwyddiannau ymgyrch Cig Oen Cymru 2023 pan gafwyd cynnydd o 26%\u00a0 yn yr ymwybyddiaeth o\u2019r brand a chynnydd o 7% yn y duedd i brynu. Gwelwyd yr ymgyrch bron i 24 miliwn o weithiau y llynedd. \u201cMae ymgyrch eleni yn addo bod yr un mor boblogaidd wrth i ni dargedu pobl ifanc sy\u2019n hoffi bwyd, pobl traddodiadol eu hagwedd, pobl sy\u2019n coginio yn eu cartrefi\u00a0 a bwytawyr moesegol \u2013 a bydd ein negeseuon yn canolbwyntio ar gynaliadwyedd ac ansawdd, ynghyd \u00e2 blas, amlbwrpasedd ac iechyd.<\/p>\n

Trwy ddefnyddio\u2019r dull strategol hwn, byddwn yn targedu\u2019r bobl sydd fwyaf tebygol o brynu Cig Oen Cymru \u00e2 negeseuon a fydd yn berthnasol iddyn nhw ac yn sicrhau gwerth am arian ac effeithlonrwydd i\u2019r talwyr ardoll. Rwy\u2019n edrych ymlaen at drafod ymgyrch eleni yn fanylach ac rwy\u2019n gobeithio y bydd llawer ohonoch yn gallu ymuno \u00e2 ni.\u201d<\/p>\n

I ymuno \u00e2’r gweminar, cofrestrwch yma:<\/p>\n

https:\/\/events.teams.microsoft.com\/event\/8785abea-a8db-4da9-8eb4-1a02e48a759f@6af3ace4-b087-48d1-9983-e769737a7dab<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Bydd y data gwybodaeth diweddaraf am y farchnad cig coch, rhagofynion y farchnad\u00a0 ac ymgyrch gyfredol Cig Oen Cymru PGI yn cael eu trafod gan arbenigwyr Hybu Cig Cymru (HCC) yn eu maes \u2013 Glesni Philips, Philippa Gill, a James Ruggeri mewn gweminar sydd i ddod. Cynhelir y digwyddiad, sy’n agored i bawb, ddydd Iau … Continued<\/a><\/p>\n","protected":false},"author":4,"featured_media":3930,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[31],"tags":[],"class_list":["post-3929","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-diwydiant-ar-gadwyn-gyflenwi"],"acf":[],"yoast_head":"\nGweminar HCC i drafod data cig coch, rhagofynion y farchnad ac ymgyrch Cig Oen Cymru PGI - Hybu Cig Cymru<\/title>\n<meta name=\"description\" content=\"Hybu Cig Cymru- Meat Promotion Wales. 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