{"id":5508,"date":"2025-08-14T14:15:21","date_gmt":"2025-08-14T14:15:21","guid":{"rendered":"https:\/\/meatpromotion.wales\/?p=5508"},"modified":"2025-08-14T14:15:21","modified_gmt":"2025-08-14T14:15:21","slug":"sheep-genetics-for-a-meaty-profitable-and-greener-future","status":"publish","type":"post","link":"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/","title":{"rendered":"Sheep genetics for a meaty, profitable and greener future"},"content":{"rendered":"<p>An industry webinar will present the benefits of genetic improvement for farming businesses, and producers from across the UK are encouraged to register today.<\/p>\n<p>Hosted by Hybu Cig Cymru (HCC) and Signet Breeding Services, the webinar will highlight the achievements of relevant UK-wide industry projects including RamCompare, the UK\u2019s national progeny test. In addition, practical tips and advice will be provided by Signet\u2019s sheep breeding services manager, Sam Boon on how to select the right sheep\u202ffor a flock.<\/p>\n<p>To be held on Thursday 4 September at 7:30pm, the online event will be an opportunity to consider how sheep genetics and genomics can be used to meet farm challenges and environmental targets.<\/p>\n<p>Alongside Sam Boon, HCC\u2019s Dr Heather McCalman will also present during the webinar. She said: \u201cHCC has been a\u00a0partner in the long term RamCompare project which has produced some valuable results to help support and inform the sheep sector in Wales, and drive genetic improvement forward. It has demonstrated the value of using top 10% performance recorded rams in commercial flock settings and enables farmers to select terminal sires with confidence.<\/p>\n<p>\u201cThis webinar is not specific to Wales and we are keen to see farmers from across the country join us for this evening event to hear more about how the information can be used in practical terms by sheep breeders for financial, productivity and environmental gains.\u201d<\/p>\n<p>She added: \u201cThe findings not only further develop the sheep\u00a0industry but will enable us to work towards Net Zero together. This\u00a0genetic gain can provide evidence which helps to underpin important, strong promotional messages for our Welsh Lamb and Welsh Beef brands.\u201d<\/p>\n<p>To register and receive the webinar link, contact HCC on 01970 625050 \/ <a href=\"mailto:info@hybucig.cymru\">info@hybucig.cymru<\/a> by Wednesday 3 September 2025.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>An industry webinar will present the benefits of genetic improvement for farming businesses, and producers from across the UK are encouraged to register today. Hosted by Hybu Cig Cymru (HCC) and Signet Breeding Services, the webinar will highlight the achievements of relevant UK-wide industry projects including RamCompare, the UK\u2019s national progeny test. In addition, practical &hellip; <a href=\"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/\">Continued<\/a><\/p>\n","protected":false},"author":4,"featured_media":5160,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17],"tags":[],"class_list":["post-5508","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-supply-chain"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sheep genetics for a meaty, profitable and greener future - Hybu Cig Cymru<\/title>\n<meta name=\"description\" content=\"Hybu Cig Cymru- Meat Promotion Wales. In HCC\u2019s orbit, new developments happen daily, in both our home or international export markets, our family farm network or around industry policy matters. When things happen, you will read about them here.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sheep genetics for a meaty, profitable and greener future - Hybu Cig Cymru\" \/>\n<meta property=\"og:description\" content=\"Hybu Cig Cymru- Meat Promotion Wales. In HCC\u2019s orbit, new developments happen daily, in both our home or international export markets, our family farm network or around industry policy matters. When things happen, you will read about them here.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/\" \/>\n<meta property=\"og:site_name\" content=\"Hybu Cig Cymru\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-14T14:15:21+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/meatpromotion.wales\/wp-content\/uploads\/2025\/05\/HCC-logo-centre-2.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"380\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nia\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nia\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/\",\"url\":\"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/\",\"name\":\"Sheep genetics for a meaty, profitable and greener future - Hybu Cig Cymru\",\"isPartOf\":{\"@id\":\"https:\/\/meatpromotion.wales\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/meatpromotion.wales\/wp-content\/uploads\/2025\/05\/HCC-logo-centre-2.jpeg\",\"datePublished\":\"2025-08-14T14:15:21+00:00\",\"dateModified\":\"2025-08-14T14:15:21+00:00\",\"author\":{\"@id\":\"https:\/\/meatpromotion.wales\/en\/#\/schema\/person\/b193707c8e5eeb8e7c600f33a0b7e6c8\"},\"description\":\"Hybu Cig Cymru- Meat Promotion Wales. In HCC\u2019s orbit, new developments happen daily, in both our home or international export markets, our family farm network or around industry policy matters. When things happen, you will read about them here.\",\"breadcrumb\":{\"@id\":\"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/#primaryimage\",\"url\":\"https:\/\/meatpromotion.wales\/wp-content\/uploads\/2025\/05\/HCC-logo-centre-2.jpeg\",\"contentUrl\":\"https:\/\/meatpromotion.wales\/wp-content\/uploads\/2025\/05\/HCC-logo-centre-2.jpeg\",\"width\":1280,\"height\":380},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/meatpromotion.wales\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Newsroom\",\"item\":\"\/newsroom\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Sheep genetics for a meaty, profitable and greener future\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/meatpromotion.wales\/en\/#website\",\"url\":\"https:\/\/meatpromotion.wales\/en\/\",\"name\":\"Hybu Cig Cymru\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/meatpromotion.wales\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/meatpromotion.wales\/en\/#\/schema\/person\/b193707c8e5eeb8e7c600f33a0b7e6c8\",\"name\":\"Nia\",\"url\":\"https:\/\/meatpromotion.wales\/en\/newsroom\/author\/nia\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Sheep genetics for a meaty, profitable and greener future - Hybu Cig Cymru","description":"Hybu Cig Cymru- Meat Promotion Wales. In HCC\u2019s orbit, new developments happen daily, in both our home or international export markets, our family farm network or around industry policy matters. When things happen, you will read about them here.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/","og_locale":"en_US","og_type":"article","og_title":"Sheep genetics for a meaty, profitable and greener future - Hybu Cig Cymru","og_description":"Hybu Cig Cymru- Meat Promotion Wales. In HCC\u2019s orbit, new developments happen daily, in both our home or international export markets, our family farm network or around industry policy matters. When things happen, you will read about them here.","og_url":"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/","og_site_name":"Hybu Cig Cymru","article_published_time":"2025-08-14T14:15:21+00:00","og_image":[{"width":1280,"height":380,"url":"http:\/\/meatpromotion.wales\/wp-content\/uploads\/2025\/05\/HCC-logo-centre-2.jpeg","type":"image\/jpeg"}],"author":"Nia","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Nia","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/","url":"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/","name":"Sheep genetics for a meaty, profitable and greener future - Hybu Cig Cymru","isPartOf":{"@id":"https:\/\/meatpromotion.wales\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/#primaryimage"},"image":{"@id":"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/#primaryimage"},"thumbnailUrl":"https:\/\/meatpromotion.wales\/wp-content\/uploads\/2025\/05\/HCC-logo-centre-2.jpeg","datePublished":"2025-08-14T14:15:21+00:00","dateModified":"2025-08-14T14:15:21+00:00","author":{"@id":"https:\/\/meatpromotion.wales\/en\/#\/schema\/person\/b193707c8e5eeb8e7c600f33a0b7e6c8"},"description":"Hybu Cig Cymru- Meat Promotion Wales. In HCC\u2019s orbit, new developments happen daily, in both our home or international export markets, our family farm network or around industry policy matters. When things happen, you will read about them here.","breadcrumb":{"@id":"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/#primaryimage","url":"https:\/\/meatpromotion.wales\/wp-content\/uploads\/2025\/05\/HCC-logo-centre-2.jpeg","contentUrl":"https:\/\/meatpromotion.wales\/wp-content\/uploads\/2025\/05\/HCC-logo-centre-2.jpeg","width":1280,"height":380},{"@type":"BreadcrumbList","@id":"https:\/\/meatpromotion.wales\/en\/newsroom\/sheep-genetics-for-a-meaty-profitable-and-greener-future\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/meatpromotion.wales\/en\/"},{"@type":"ListItem","position":2,"name":"Newsroom","item":"\/newsroom"},{"@type":"ListItem","position":3,"name":"Sheep genetics for a meaty, profitable and greener future"}]},{"@type":"WebSite","@id":"https:\/\/meatpromotion.wales\/en\/#website","url":"https:\/\/meatpromotion.wales\/en\/","name":"Hybu Cig Cymru","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/meatpromotion.wales\/en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/meatpromotion.wales\/en\/#\/schema\/person\/b193707c8e5eeb8e7c600f33a0b7e6c8","name":"Nia","url":"https:\/\/meatpromotion.wales\/en\/newsroom\/author\/nia\/"}]}},"_links":{"self":[{"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/posts\/5508","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/comments?post=5508"}],"version-history":[{"count":1,"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/posts\/5508\/revisions"}],"predecessor-version":[{"id":5509,"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/posts\/5508\/revisions\/5509"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/media\/5160"}],"wp:attachment":[{"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/media?parent=5508"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/categories?post=5508"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/tags?post=5508"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}