{"id":6064,"date":"2026-02-03T16:35:24","date_gmt":"2026-02-03T16:35:24","guid":{"rendered":"https:\/\/meatpromotion.wales\/?p=6064"},"modified":"2026-05-11T14:41:27","modified_gmt":"2026-05-11T14:41:27","slug":"meat-minds-explore-beef-genetics","status":"publish","type":"post","link":"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/","title":{"rendered":"Meat Minds explore beef genetics"},"content":{"rendered":"<p>As part of HCC\u2019s Meat Minds programme, its current members have discussed a wide range of relevant topics, from sustainability and grassland management to sheep genetics, with opportunities to meet industry leaders and experts along the way.<\/p>\n<p>Their latest session focused on beef production and genetics with a visit to Warren Farm, Chester where they met Arwel Owen, Beef Supply Chain Manager for Genus ABS. The Jones family at Warren Farm work closely with Genus to record data and the feed efficiency of their cattle and use the latest technologies to rear and fatten their young stock. They record feed and water intake, and their commitment to the environment and sustainability led them to measure methane.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-6071\" src=\"http:\/\/meatpromotion.wales\/wp-content\/uploads\/2026\/02\/2-300x225.jpg\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/meatpromotion.wales\/wp-content\/uploads\/2026\/02\/2-300x225.jpg 300w, https:\/\/meatpromotion.wales\/wp-content\/uploads\/2026\/02\/2-1024x768.jpg 1024w, https:\/\/meatpromotion.wales\/wp-content\/uploads\/2026\/02\/2-768x576.jpg 768w, https:\/\/meatpromotion.wales\/wp-content\/uploads\/2026\/02\/2-1536x1152.jpg 1536w, https:\/\/meatpromotion.wales\/wp-content\/uploads\/2026\/02\/2.jpg 2048w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>The group enjoyed a tour of the farm and were extremely impressed by the efficient system that provides high welfare standards for the cattle.<\/p>\n<p>They were joined by Arwel\u2019s colleague in the afternoon, Finlay Murchie from Genus, who talked about the Genus stud in Ruthin and how it operates, how they select, collect and store their samples to build their stores and develop beef genetics for the future.<\/p>\n<p>Meat Minds member Lynfa Jones is Breed Secretary for the Welsh Black Cattle Society. She said: \u201cThis visit and discussion with Genus Ltd was very valuable and relevant to my work. I have gained a much deeper understanding of the business at Warren Farm and the services available from Genus and hope to be able to share this new knowledge with my contacts in the beef sector.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-5472\" src=\"http:\/\/meatpromotion.wales\/wp-content\/uploads\/2025\/08\/Lynfa.msg_-225x300.jpg\" alt=\"\" width=\"192\" height=\"256\" srcset=\"https:\/\/meatpromotion.wales\/wp-content\/uploads\/2025\/08\/Lynfa.msg_-225x300.jpg 225w, https:\/\/meatpromotion.wales\/wp-content\/uploads\/2025\/08\/Lynfa.msg_-768x1024.jpg 768w, https:\/\/meatpromotion.wales\/wp-content\/uploads\/2025\/08\/Lynfa.msg_-1152x1536.jpg 1152w, https:\/\/meatpromotion.wales\/wp-content\/uploads\/2025\/08\/Lynfa.msg_-1536x2048.jpg 1536w, https:\/\/meatpromotion.wales\/wp-content\/uploads\/2025\/08\/Lynfa.msg_-scaled.jpg 1920w\" sizes=\"auto, (max-width: 192px) 100vw, 192px\" \/><\/p>\n<p>The Meat Minds programme also provides its members with an opportunity to spend a day in the workplace with a mentor from within the red meat sector. The initial meetings have taken place, and dates have been set for the workplace visits.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As part of HCC\u2019s Meat Minds programme, its current members have discussed a wide range of relevant topics, from sustainability and grassland management to sheep genetics, with opportunities to meet industry leaders and experts along the way. Their latest session focused on beef production and genetics with a visit to Warren Farm, Chester where they &hellip; <a href=\"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/\">Continued<\/a><\/p>\n","protected":false},"author":6,"featured_media":6069,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[50],"tags":[],"class_list":["post-6064","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-meat-minds"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Meat Minds explore beef genetics - Hybu Cig Cymru<\/title>\n<meta name=\"description\" content=\"Hybu Cig Cymru- Meat Promotion Wales. In HCC\u2019s orbit, new developments happen daily, in both our home or international export markets, our family farm network or around industry policy matters. When things happen, you will read about them here.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meat Minds explore beef genetics - Hybu Cig Cymru\" \/>\n<meta property=\"og:description\" content=\"Hybu Cig Cymru- Meat Promotion Wales. In HCC\u2019s orbit, new developments happen daily, in both our home or international export markets, our family farm network or around industry policy matters. When things happen, you will read about them here.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/\" \/>\n<meta property=\"og:site_name\" content=\"Hybu Cig Cymru\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-03T16:35:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-11T14:41:27+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/meatpromotion.wales\/wp-content\/uploads\/2026\/02\/1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"1536\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Siwan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Siwan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/\",\"url\":\"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/\",\"name\":\"Meat Minds explore beef genetics - Hybu Cig Cymru\",\"isPartOf\":{\"@id\":\"https:\/\/meatpromotion.wales\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/meatpromotion.wales\/wp-content\/uploads\/2026\/02\/1.jpg\",\"datePublished\":\"2026-02-03T16:35:24+00:00\",\"dateModified\":\"2026-05-11T14:41:27+00:00\",\"author\":{\"@id\":\"https:\/\/meatpromotion.wales\/en\/#\/schema\/person\/95b1eeef584d348cba15ef877fe9ec2b\"},\"description\":\"Hybu Cig Cymru- Meat Promotion Wales. In HCC\u2019s orbit, new developments happen daily, in both our home or international export markets, our family farm network or around industry policy matters. When things happen, you will read about them here.\",\"breadcrumb\":{\"@id\":\"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/#primaryimage\",\"url\":\"https:\/\/meatpromotion.wales\/wp-content\/uploads\/2026\/02\/1.jpg\",\"contentUrl\":\"https:\/\/meatpromotion.wales\/wp-content\/uploads\/2026\/02\/1.jpg\",\"width\":2048,\"height\":1536},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/meatpromotion.wales\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Newsroom\",\"item\":\"\/newsroom\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Meat Minds explore beef genetics\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/meatpromotion.wales\/en\/#website\",\"url\":\"https:\/\/meatpromotion.wales\/en\/\",\"name\":\"Hybu Cig Cymru\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/meatpromotion.wales\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/meatpromotion.wales\/en\/#\/schema\/person\/95b1eeef584d348cba15ef877fe9ec2b\",\"name\":\"Siwan\",\"url\":\"https:\/\/meatpromotion.wales\/en\/newsroom\/author\/siwan\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Meat Minds explore beef genetics - Hybu Cig Cymru","description":"Hybu Cig Cymru- Meat Promotion Wales. In HCC\u2019s orbit, new developments happen daily, in both our home or international export markets, our family farm network or around industry policy matters. When things happen, you will read about them here.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/","og_locale":"en_US","og_type":"article","og_title":"Meat Minds explore beef genetics - Hybu Cig Cymru","og_description":"Hybu Cig Cymru- Meat Promotion Wales. In HCC\u2019s orbit, new developments happen daily, in both our home or international export markets, our family farm network or around industry policy matters. When things happen, you will read about them here.","og_url":"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/","og_site_name":"Hybu Cig Cymru","article_published_time":"2026-02-03T16:35:24+00:00","article_modified_time":"2026-05-11T14:41:27+00:00","og_image":[{"width":2048,"height":1536,"url":"http:\/\/meatpromotion.wales\/wp-content\/uploads\/2026\/02\/1.jpg","type":"image\/jpeg"}],"author":"Siwan","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Siwan","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/","url":"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/","name":"Meat Minds explore beef genetics - Hybu Cig Cymru","isPartOf":{"@id":"https:\/\/meatpromotion.wales\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/#primaryimage"},"image":{"@id":"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/#primaryimage"},"thumbnailUrl":"https:\/\/meatpromotion.wales\/wp-content\/uploads\/2026\/02\/1.jpg","datePublished":"2026-02-03T16:35:24+00:00","dateModified":"2026-05-11T14:41:27+00:00","author":{"@id":"https:\/\/meatpromotion.wales\/en\/#\/schema\/person\/95b1eeef584d348cba15ef877fe9ec2b"},"description":"Hybu Cig Cymru- Meat Promotion Wales. In HCC\u2019s orbit, new developments happen daily, in both our home or international export markets, our family farm network or around industry policy matters. When things happen, you will read about them here.","breadcrumb":{"@id":"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/#primaryimage","url":"https:\/\/meatpromotion.wales\/wp-content\/uploads\/2026\/02\/1.jpg","contentUrl":"https:\/\/meatpromotion.wales\/wp-content\/uploads\/2026\/02\/1.jpg","width":2048,"height":1536},{"@type":"BreadcrumbList","@id":"https:\/\/meatpromotion.wales\/en\/newsroom\/meat-minds-explore-beef-genetics\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/meatpromotion.wales\/en\/"},{"@type":"ListItem","position":2,"name":"Newsroom","item":"\/newsroom"},{"@type":"ListItem","position":3,"name":"Meat Minds explore beef genetics"}]},{"@type":"WebSite","@id":"https:\/\/meatpromotion.wales\/en\/#website","url":"https:\/\/meatpromotion.wales\/en\/","name":"Hybu Cig Cymru","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/meatpromotion.wales\/en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/meatpromotion.wales\/en\/#\/schema\/person\/95b1eeef584d348cba15ef877fe9ec2b","name":"Siwan","url":"https:\/\/meatpromotion.wales\/en\/newsroom\/author\/siwan\/"}]}},"_links":{"self":[{"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/posts\/6064","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/comments?post=6064"}],"version-history":[{"count":3,"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/posts\/6064\/revisions"}],"predecessor-version":[{"id":6073,"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/posts\/6064\/revisions\/6073"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/media\/6069"}],"wp:attachment":[{"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/media?parent=6064"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/categories?post=6064"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/meatpromotion.wales\/en\/wp-json\/wp\/v2\/tags?post=6064"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}