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Eat Welsh Lamb & Welsh Beef

Welsh farmers are famous all over the world for producing distinctive, world-class tasting lamb and beef.

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Porc Blasus

In Wales, we do things differently. Our pigs are reared in small herds. And our farmers have visionary yet traditional values.

Visit website
Red Meat Hub

The Red Meat Hub provides free resources for teaching young people about where food comes from, cooking and healthy eating. Visit our dedicated health and education sections and take a Food Field Trip with plenty of worksheets, recipes, videos and interactive quizzes.

Visit website
Eat Welsh Lamb & Welsh Beef

Welsh farmers are famous all over the world for producing distinctive, world-class tasting lamb and beef.

Visit website
Porc Blasus

In Wales, we do things differently. Our pigs are reared in small herds. And our farmers have visionary yet traditional values.

Visit website
Red Meat Hub

The Red Meat Hub provides free resources for teaching young people about where food comes from, cooking and healthy eating. Visit our dedicated health and education sections and take a Food Field Trip with plenty of worksheets, recipes, videos and interactive quizzes.

Visit website

The Welsh Lamb Meat Quality project aims to investigate the impact of on-farm and processing factors on the meat eating quality of Welsh Lamb.

 

  • The first trial explored the effects of breed type, meat cut, and lamb gender on eating quality. Consumer taste panels took place during January and February 2020 in Belfast, Cardiff, and Newport (Shropshire), with panel members drawn from the surrounding area.
  • The second trial explored the effects of lamb finishing diet, ageing and muscle cut on eating quality. Consumer taste panels took place during August, September and December 2021 in Ludlow, Chester and Reading with panel members drawn from the surrounding area.
  • The third trial explored the effects of seasonality and lamb gender on eating quality. Consumer taste panels took place during June, July, August 2022 in Ealing, Ffos Las and Belfast with panel members drawn from the surrounding area.
  • The fourth trial explored the effects of hanging method, packaging and muscle cut on eating quality. Consumer taste panels took place during October, November and December 2022 in Malvern, Liverpool and Wrexham with panel members drawn from the surrounding area.

 

Below you’ll find the trial reports, results summary, and an overall summary of the project.

Results

Trial 1
PDF Document
Trial 2
PDF Document
Trial 3
PDF Document
Trial 4
PDF Document
Results Summary
PDF Document
Final Report
PDF Document

Video Gallery

Three sheep with tags looking at camera
Play
An Introduction to the Welsh Lamb Meat Quality Project
Rack of lamb on serving platter with herbs, chimichurri and glaze
Play
Lamb: The People's Verdict
Large leg of lamb covered in orange slices on chopping board with carving knife and fork
Play
Elwen Roberts cooking up a lamb storm
Lamb ribs on platter covered in herbs and seasoning
Play
Butchery Demonstration with Rob Rattray
Slices of lamb covered in jus on plate at event in Dubai
Play
Welsh Lamb Monday - The Results

Stoc+

Working with farmers and vets to promote proactive flock and herd health management, to help Wales lead the world in animal welfare, sustainability and efficiency.

Hill Ram Scheme

Investing in the future of Welsh upland communities by applying the latest breeding technology and performance recording in the hill sheep sector.

BeefQ

HCC is also a partner in the BeefQ project, led by Aberystwyth University, which is looking to increase the eating quality and value of PGI Welsh Beef production.