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Eat Welsh Lamb & Welsh Beef

Welsh farmers are famous all over the world for producing distinctive, world-class tasting lamb and beef.

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Porc Blasus

In Wales, we do things differently. Our pigs are reared in small herds. And our farmers have visionary yet traditional values.

Visit website
Red Meat Hub

The Red Meat Hub provides free resources for teaching young people about where food comes from, cooking and healthy eating. Visit our dedicated health and education sections and take a Food Field Trip with plenty of worksheets, recipes, videos and interactive quizzes.

Visit website
Eat Welsh Lamb & Welsh Beef

Welsh farmers are famous all over the world for producing distinctive, world-class tasting lamb and beef.

Visit website
Porc Blasus

In Wales, we do things differently. Our pigs are reared in small herds. And our farmers have visionary yet traditional values.

Visit website
Red Meat Hub

The Red Meat Hub provides free resources for teaching young people about where food comes from, cooking and healthy eating. Visit our dedicated health and education sections and take a Food Field Trip with plenty of worksheets, recipes, videos and interactive quizzes.

Visit website

Two new board members sought for Hybu Cig Cymru – Meat Promotion Wales

By creo

The Welsh Government is seeking to appoint two new non-executive Directors to the Hybu Cig Cymru – Meat Promotion Wales (HCC) board.  The successful candidates will join the existing 9 non-executive directors of HCC’s Board which is Chaired by Catherine Smith. The board is comprised of individuals with a range of skillsets, including research, agriculture … Continued

HCC Chair shares farm stock concerns after latest survey results

By creo

Maintaining lamb stocks must be the Welsh red meat industry’s prime concern as a new survey reveals the national flock now stands at the lowest level it has been for thirteen years, the Chair of Hybu Cig Cymru- Meat Promotion Wales’ (HCC) told farming representatives at the Royal Welsh Show Winter Fair. “The flock figure … Continued

Welsh red meat industry hopes for Xmas present

By Nia

The Welsh red meat industry is hoping that the positive position generated by current industry supply and demand trends will extend into the all-important festive season. “The signs are there: it’s still early of course, but there can be some optimism for another good Christmas for quality red meat,” reasoned Glesni Phillips, Hybu Cig Cymru-Meat … Continued

HCC sponsors major sheep event

By Nia

Red meat promotion agency Hybu Cig Cymru – Meat Promotion Wales (HCC) is pleased to continue its support for the Sheep Breeders Round Table, a world-leading technical conference for sheep breeders, farmers, academics, consultants and industry representatives. The biennial conference Breeding sheep for a greener future will cover a broad range of sheep breeding topics … Continued

HCC uplifts industry engagement efforts

By Nia

The Hybu Cig Cymru – Meat Promotion Wales (HCC) team travelled the length and breadth of Wales during September to engage in positive discussions with red meat industry stakeholders. Staff visited ten livestock sales and attended eight Farming Connect ‘Our Farms’ events to promote HCC’s dedication to delivering and collaborating, and to communicate the work … Continued

Italian buyers savour the true taste of Welsh Lamb

By Nia

A delegation of Italian meat specialists from one of the nation’s largest wholesalers have visited Wales to learn more about the high-quality production of PGI Welsh Lamb. 20 meat specialists from Gesco- Amadori, a leading Italian meat distributor, joined Hybu Cig Cymru – Meat Promotion Wales (HCC) on an inward mission to Wales. The group … Continued

Record high for beef prices

By Nia

Beef deadweight prices have soared to a new record high fuelled by strong domestic and international demand and a squeeze on supply. The £5 per kilo threshold has been breached for the first time with the England & Wales steer deadweight average hitting 502.8p/kg in the past seven days. This September 21st landmark followed a … Continued

Export returns boost for Welsh red meat

By Nia

The value of Welsh red meat exports has risen substantially with Welsh Beef enjoying a 14 per cent rise and Welsh Lamb six per cent year on year, according to Hybu Cig Cymru-Meat Promotion Wales’ (HCC) analysts. Some 9,000 tonnes of beef were exported in the first six months of the year, estimated to be … Continued